BETA TESTING RSVP
Will you help us test COURSE™ later this summer?
It’s time for a new kind of review platform…but we can’t do it without your help.
the Personal Restaurant Concierge app
If you’re like most people, you occasionally struggle with deciding where to grab dinner or have a drink... especially when you’re out of town or learning your way around a new one.
An overwhelming majority of diners (more than 86% actually) use online reviews when trying to make such a decision.
But online reviews are not only tainted by bias, they’re bought and sold every day… which is why they’re not only unreliable, they’re often damaging as well.
Ratings and Reviews: They’re commodities today… and they’re traded for nominal sums from a fraction of a dollar or a free dessert to a sense of satisfaction for a rival or a former employee with an ax to grind.
So I asked myself… If McDonald’s has a five star rating in almost every city across America and positive reviews are buried beneath negative ones unless the operator pays to play… who’s really benefiting from these sites anyway? It’s not you.
So my team and I set out to develop the world’s most personalized approach to restaurant recommendations.
We call it “COURSE”.
COURSE is a personal restaurant concierge service that eliminates public reviews and, instead, makes personal dining recommendations by collecting, crowdsourcing and cross-referencing the most valuable opinions on the planet - yours.
Let me explain how we do that...
Instead of relying on the broadcasted personal opinions of people you’ve probably never even met before...COURSE uses your own opinions to learn precisely what makes you happy.
When you download COURSE, you can begin to develop your Personal Taste Profile by answering questions about your likes & dislikes and by reviewing some of the restaurants you’ve already been to.
You can answer as many, or as few, of these questions as you’d like; but the more questions you answer ....and the more restaurants you privately review on COURSE... the more COURSE will be able to accurately predict which restaurants are your favorites... including the ones you haven't even tried yet.
We like to think of COURSE as a friend in every city (with a perfect memory) who gets to know you well enough to make solid dining recommendations whenever you want them.
It doesn’t matter where a restaurant is located, who else likes it or how much money they spend on advertising because COURSE doesn't just suggest the most popular restaurants or the ones most highly rated by "elite critics" and reservation websites.
COURSE recommends restaurants specifically suited to your own personal taste and individual preferences.
This level of personalization not only serves you well - it levels the playing field for smaller independent restaurants who can't afford a location on Main Street or a reputation management firm to help them “game” the system.
And wait until you see the enterprise version… It’ll open the door to a wealth of anonymous data for any restaurant, bar or hotel that’s interested in taking a closer look at: where, when and what their guests are eating.
We’re excited to launch the beta version of COURSE later this summer and hope you’ll sign up to help us test it.
YOU WON'T HAVE TO FOLLOW THE CROWD
Up until now, discovering your favorite restaurants required either rolling the dice or following the crowd but... if your tastes happen to differ from the crowd's, the local revered food critics' or even those of "Elite" Yelpers'"; COURSE will take your unique preferences into account and calculate which dining establishments are most compatible with your own tastes...including those restaurants haven’t even tried yet.
TASTE IS SUBJECTIVE
Your personal restaurant concierge app is driven by confidentially collecting, crowdsourcing and cross-referencing the most valuable opinions on the planet - yours.
COURSE will gradually get to know you and your individual tastes in order to make the most reliable personalized recommendations for you (or your group) wherever you are...or plan to be.
It's literally (and we don't take the word "literally" lightly) impossible to slam a restaurant on COURSE because your ratings are kept private instead of being broadcast for the world to see.
Your ratings are kept confidential and used productively in order to find the common ground that exists between diners in our network.
The more you use COURSE, the more accurately it will be able to predict the places and menu items you’re most likely to enjoy.
The only person affected by negative ratings on this network, is the person giving the negative ratings since each person’s ratings affect their own pool of results when seeking recommendations.
When you download COURSE by Hawser, you'll be presented with a series of brief questionnaires that help develop your Personal Taste Profile™. Your answers to these questions, in conjunction with your private restaurant ratings and reviews, feed the neural net algorithm which gradually learns more and more about your: likes, dislikes, expectations and even how willing you might be to try something new.
Answer as few or as many of these questions as you like but remember… the more information you provide, the better COURSE can serve you.
After the initial launch, COURSE will be offered on a subscription basis because we believe it’s far better to buy a product or service than to be one.
In exchange for a nominal monthly fee, COURSE will provide you with a valuable 24/7 service that gets better the more you use it. Paying for this service is what makes it possible for us to deliver an agnostic, ad-free experience while protecting your name and personal information from being sold or leveraged in any way for targeting in cross-promotional marketing and forcing you to endure other unwanted solicitations..
A MORE INDIVIDUALIZED APPROACH
Sometimes it’s hard for restaurants to get the word out and, ironically, many restaurant rating and review sites have a tendency to actually hurt good restaurants (and artificially inflate bad ones).
We’re eliminating the negative effects of fake reviews, purchased reviews and reviews by those who have an ax to grind…simply by taking them out of the equation altogether.
We don't want bias or negativity to unduly influence people's opinions with pre-conceived notions or limit anyone's interest in trying something new.
Every one’s opinion matters. That’s why we're supporting diverse tastes here.
COURSE is designed to provide a solution for people struggling with the decision of where to eat while catering to a level of personal preference that everyone deserves.
Sign up now for the early access beta testing of COURSE and your membership, once we launch, is on us.